Google Analytics 4 is designed with business key objectives in mind — like driving sales or app installs, generating leads or connecting online and offline customer engagement. Are you ready to experience the next generation analytics?
Universal Analytics will sunset after July 1st, 2023 & then after old UA properties will stop collecting new data.
Universal Analytics is sunsetting, and then businesses will be forced to use the new Google Analytics 4.
Therefore, now is a good time to migrate to Google Analytics 4 and start collecting user data. This will give you 6 months to compare data from both the traditional and GA4 properties.
Collects both website and app data to better understand the customer journey
Uses event-based data instead of session-based
Includes privacy controls such as cookieless measurement, and behavioral and conversion modeling
Predictive capabilities offer guidance without complex models
Direct integrations to media platforms help drive actions on your website or app
Provides advanced analysis & user-centric reports with enrich data visualization
Modify or create a new event/conversion in GA4 based on the occurrence of other events
In-build "DebugView" helps you analyze data at a granular level and in real-time
Allows you to collect an unlimited amount of data without Sampling
BigQuery is now accessible for free to Google Analytics 4 accounts to help store massive datasets
Automatically track certain events the ‘Enhanced Measurement’ feature
How We Can Help?
Our team has successfully migrated more than 100+ accounts to Google Analytics 4 & helped clients in building meaningful Insights with the help of easy to understand reporting.
Setting up your GA4 accounts isn’t a cakewalk & If your properties aren’t configured to collect the right data, you could be missing out on valuable metrics or, worse, have inaccurate data that serves little purpose for your business.
We understand this concern & You are just a click away from getting help
We understand that not using right architecture can impact in long-term & hence follows four-step approach to ensure implementation aligns with business needs
We provide Analytics training for various platforms, all tailored to your unique needs, to ensure your team gets the most out of the data available to you as well as identify opportunities to expand the data you collect to enhance actionable insights.
Discover how you can empower your team with Analytics training from the Redefine Consulting experts .
